By the looks of the beverage spread alone, you knew something massive was coming. A competition that had spectators filled with excitement for the men about to be filled with coneys.
"This is what they're fighting for, the infamous coney belt, $250 cash prize," said the event organizer, Kyle.
An event to help raise funds for Cystic Fibrosis, and awareness of gastro-intestinal magnificence.
"Part of the rules is no throwing up. That's true. If you throw up man, that's it," said Fred Bear. He came in second last year, and was ready to claim the title.
"Competition don't bother me, it just makes, gets me going," he said.
Each contestant was introduced with the flair of a Vegas prize fighter.
"He is here today to give birth to a new legacy and possibly a food baby later this evening," said Kyle.
Once it started they had 5 minutes, 20 coneys, and rabid fans.
"Faster!," said one fan.
Easy for her to say. This is gut busting work. Which is why the future Harvard medical student was jumping for joy at the possibility of actually seeing a gut bust. But alas, there were no intestinal disasters, or even throwing up. The winner?
"It is the year of the bear ladies and gentleman, Mr. Fred Bear," said Kyle.
Any words of wisdom for the kids out there who one day want to do what you do? "Don't do it, don't try it kids," smiled Fred.