Waste shredder and screen manufacturer uses Microsoft Dynamics CRM for sales and customer data organization.
Long Beach, CA (PRWEB) January 23, 2013
Ignify, two-time winner of the Microsoft Dynamics Partner of the Year Award, is proud to announce the go-live of client JWC Environmental on Microsoft Dynamics CRM.
JWC Environmental invented the first dual-shafted waste grinder and eventually named it the Muffin Monster®. Today, JWCE has shipped over 35,000 Monsters worldwide and manufactures over 200 different versions of grinders and screens for waste processing, recycling, sewage treatment and sludge processing. Over the last four decades, the company has built extensive distributor and representative networks in the industry, distributing products through a global network of 50 international distributors and 40 American representative firms.
Samples of JWCE’s high-tech waste processing machinery includes:
Committed to providing leading technologies, services and value to customers, JWCE needed a system that could more effectively organize the company’s sales and customer service data. Prior to Microsoft Dynamics CRM, the company did not use a formal customer relationship management system, saving records of leads and opportunities on paper and in Microsoft Access databases. Maintaining these isolated pockets of information led to problems such as lack of collaboration, duplicate information records, and ineffective tracking of follow-up sales activities.
“Prior to Microsoft Dynamics CRM, our team had a fragmented view of the business and ended up spending considerable time in assimilating information rather than acting on it,” said Jim Gressang, IT Manager for JWC Environmental. “With Microsoft Dynamics CRM, our team gains a consolidated view of customer and prospect information as it relates to each individual’s role, allowing us to collaborate and prioritize more effectively and thus achieve greater sales results.”
Microsoft Dynamics CRM improves sales pipeline visibility for the company and enables executives to manage the sales funnel proactively. For example, salespeople and managers are able to view anticipated revenue (revenue that is in the pipeline) that would be generated from opportunities, as well as view the revenue that is expected from opportunities for an individual salesperson, group of salespeople, or a territory. Workflows also automate routine tasks like forecasting and opportunity tracking, and maintain customer history and sales activity.
“Microsoft Dynamics CRM provides a single, centralized view of the business that enables JWC Environmental to gain deeper insight into sales performance,” said Bhavesh Ashani, Vice President of Customer Satisfaction at Ignify. “Equipped with this enhanced understanding, JWC Environmental can cut to the chase and quickly design and implement shredder and screen solutions for their customers.”
Ignify is winner of the Worldwide Microsoft Partner Award in 2012 and 2011 and offers eCommerce, ERP, CRM, POS solutions based on the Microsoft Dynamics line of products. Ignify has been included as the fastest growing business in North America for five years in a row by Deloitte, Inc Magazine and Entrepreneur Magazine. Ignify has over 300 team members worldwide including Los Angeles, Silicon Valley, Seattle, Nashville, Phoenix, Chicago, Toronto, Manila, Singapore, Pune, Jakarta, Bangalore and Hyderabad. For more information, visit http://www.ignify.com or call 888 IGNIFY5. Follow Ignify on Twitter @ignifydax, @ignifyecommerce, and @ignifymscrm, or read its blog at blog.ignify.com.
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